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For the last few years, in the business environment, words related to various expectations have been pronounced with increasing frequency. Most often, their tone is utterly negative:
Really, all this causes anxiety and concern, as the current events regularly confirm the worst fears. Our experts’ position concerning the economic outlook for the near future is neither causing optimism. All this leads to the disagreeable thinking of the future:
Our position and logic are as follows: it is time to “grow up” and start taking the well-balanced decisions. Let us look at things objectively: it is far from always that we have taken on the task of deciding the matters of the business planning, strategies and tactics development, forming the management models and quality control. It seemed to most of us that all this had been invented by the consultants just to draw the money from us. Same way, the failure to perform the work or to provide a service in time was not considered anything quite exceptional.
We believe that today each businessperson thinking of his/her own business expectations should ask oneself a number of the key questions, i.e.:
We consider that it would be a gross mistake to start any serious projects now acting alone. Time has changed, and whatever it was possible to implement being driven by the enthusiasm and the quick mind for business yesterday, is obviously insufficient today. Besides, starting a new project or scaling your ongoing business, think of whom you will be able to sell it tomorrow; at what price; and how quickly. These simple questions often seem naïve to us, and we do not think it right to ask them ourselves, sincerely believing that we are building the business "for ages" and not for sale. However, this is a mistake.
The sense we have in mind writing this article is as follows:
These new avenues imply the following: